Enter the fast paced and exciting world of fashion retail with our fashion merchandising course. You will develop skills as a fashion buyer with an emphasis on fashion business giving you a broad range of opportunities and career paths including  buyer, stylist, fashion blogger, event manager, product developer, visual merchandiser and fashion publicist and marketer.

If you are creative, business minded and enjoy using digital media and technology, this course will inspire you to pursue your ultimate fashion retail career.

Develop your skills as a buyer by studying trend research and analysis, understand how to forecast trends, create fashion ranges and use computer aided design programs to create your own fashion range and undertake promotional planning in a virtual retail store.

Gain insights into digital merchandising and get an understanding of marketing with a focus on current and emerging technologies that are relevant to the constantly changing retail landscape both in Australia and the global supply chain.

You will benefit from completing an internship in a high profile fashion company where you gain a well rounded understanding of the day to day operations and roles.  Examples of internships that have been undertaken are with MYER, Cotton On, Kmart and Designworks. 

You will experience a supportive learning environment where teachers have industry experience and mentor students on all projects.

In your third year, you will complete a capstone industry project in collaboration with a fashion retail company. This project requires you to research, plan and develop a comprehensive merchandising solution.

Over the year you will develop a portfolio of works to show potential employers.

Gain experience in event management and the running of the end of year Fashion Parade which includes students, parents, teachers industry and VIPs. 




Course Code BFM01
VTAC Code Box Hill-5100110052;
CRICOS Code 080247C
Study Areas Fashion
Study Level Undergraduate
Course Type Bachelor
Campuses City

Course Admission Profile


Tuition Fee Type Estimated Annual Fee
International Fee $18,730.00
Service Fees Estimated Annual Fees
Service & Amenities* $155.00
Core Skills Support** $75.00
Annual Material Fees No materials fee applies
Retain Course Items*** No fee applies


* Does not apply to VETiS or Short course students.

** Does not apply to VETiS, International students, Short Courses, Graduate Degrees , or re-enrolling students who re-enrol in the same course.

***Retained Course Items are purchased by the student once prior to commencing. The course items bought by the student become the property of the student. Such items retain a generic application for other purposes outside the student's course of study (e.g. textbooks).

The student tuition & material fees as published are subject to change given individual circumstances at enrolment. Fees listed are for 2019 and may increase annually over the duration of delivery. Advertised start dates and delivery locations are subject to viable student numbers. For more information please contact our Course Advisors on 1300 BOX HILL.

You must have completed an Australian Year 12 or International equivalent with a pass.

A minimum IELTS overall score of 6.0 (Academic) with no band less than 5.5. A minimum TOEFL score of 550 for paper examination; 213 for computer based and 79 for Internet based.

For other accepted tests, please visit the English Language Requirements page.

February

Full time: 3 years (weekdays)

You can graduate with an Associate Degree of Fashion Merchandising after successful completion of 2 years of full time study

Mode of Delivery: Most subjects are timetabled for 3-4 hours per week.  You will attend classes 12 - 14 hours per week which will include lectures, tutorials and practical activities. 

City

VTAC

  • have successfully completed VCE (or equivalent) with a study score of at least 20 in English 

Direct entry

  • Applicants who have not completed Year 12 must have record of employment experience in the industry and be 21 years or more (at 1 January in the year of commencement and have current employment and experience in the industry).  If you have completed Year 12, an interview is only required.

Interview – You will be asked a series of questions relating to your suitability for the course.  You are expected to demonstrate a clear understanding and aptitude for the course of study including any relevant industry experience. 

Our Bachelor of Fashion Merchandising course can prepare you for further postgraduate study such as a Masters of Marketing.

If completed an Advanced Diploma of Fashion or Associate Degree, you are eligible for up to 66% credit (2 years).

Direct entry. See how to apply or contact the international office.

This course is accredited by the Tertiary Education Quality and Standards Agency (TEQSA) and the qualification is aligned with the Australian Qualification Framework (AQF) level 7 and Box Hill Institute Graduate Attributes.

You will learn how to:

  • integrate principles, concepts and practices in fashion merchandising and retailing
  • interpret fashion trends and critically analyse fashion markets to prioritise key elements of an integrated fashion merchandising strategy
  • plan and execute the design, sourcing, production, quality control, merchandising and performance review of a fashion range
  • communicate and justify an integrated physical and digital merchandising strategy to industry, team and managers
  • critically analyse and evaluate local or international entrepreneurial fashion opportunities

After successful completion you may wish to apply for employment opportunities as a:

  • fashion buyer
  • merchandiser
  • visual merchandiser
  • product developer
  • retail manager
  • marketing assistant, or
  • be self-employed as either a fashion boutique or online retailer

You are required to complete a total of 24 core subjects to graduate.

We expect to enrol between 40 and 50 students.

Code

Title

Points

BUSS202 BUSINESS PLANNING & FINANCE 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

DIGM308 FASHION MERCHANDISING PROJECT 2 308 6.0

This subject is the second of two in which students develop and present a comprehensive fashion merchandising solution in response to an industry brief.
Students work in a team to execute a fashion merchandising solution incorporating established, digital and social media technologies.
Students apply project and risk management strategies to manage this real-time project. They review the project and recommend changes for any future strategies.
At the end of the subject the teams present their fashion merchandising solution to an industry panel.

Contact hours are 1 hour lecture, 2 hour tutorial (3 hours) for 13 weeks.
Prerequisites: 305 Fashion Merchandising Project 1
Assessment: Report& project plan-15%, Report and industry presentation-35%, Documentation Folio & Final Industry presentation-50%

FASH201 FASHION RANGE DESIGN 201 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

DIGM204 AESTHETICS AND DESIGN OF WEBSITES 204 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

DIGM108 SOCIAL MEDIA MARKETING 108 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

ISTU303 FASHION FUTURES 303 6.0

The aim of this subject is to equip students with the capacity to comprehend, anticipate and adapt to emerging and future developments in fashion retail merchandising, with particular emphasis on ethical considerations and implications. The product, manufacturing processes, systems and consumer behaviour changes will be analysed as possible sources of future trends. Students will develop a clear understanding of professional ethics and responsibilities that will assist them in future challenges the fashion industry may face. Change management concepts and implementation will also be covered.

Contact hours are 1 hour lecture, 1 hour tutorial, 2 hour practical (4 hours) for 13 weeks.
Prerequisites: NIL
Assessment: Practical Research project-50%, Essay on Sustainability-30%, Presentation-20%

BUSN102 COMMUNICATIONS 102 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

FASH105 TEXTILES AND GARMENT CONSTRUCTION 105 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

BUSS106 CONSUMER BEHAVIOUR 106 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

DIGM208 WEB DESIGN AND APPLICATION 208 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

FASH205 FASHION RANGE DEVELOPMENT 205 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

MERC207 VISUAL MERCHANDISING 207 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

FASH301 WORKPLACE INTERNSHIP 1 301 6.0

This subject provides the knowledge and skills needed to work professionally and manage a career in the fashion merchandising industry. The subject presents a broad overview of management, leadership styles and workplace cultures. It identifies key conceptual, procedural and dispositional capacities. Students develop a profile of their strengths, weaknesses, knowledge, skills, abilities, graduate attributes and employability skills. They reflect on their profile and apply it to a career management strategy. At the end of this subject the student will have identified and secured fashion merchandising industry experience that will complement their career development goals.

Contact hours are 1 hour lecture, 2 hour tutorial (3 hours) for 13 weeks.
Prerequisites: NIL
Assessment: Workplace culture essay-40%, Fashion leader report-20%, Career E-Portfolio-30%, Internship presentation-10%

ISTU302 ENTREPRENEURSHIP AND INNOVATION 302 6.0

This subject provides students with an understanding of entrepreneurship, innovation and new venture management. Students learn how to leverage business management knowledge and apply it to entrepreneurial ventures. A key focus is the creative development of enterprising, innovative and entrepreneurial approaches, leadership skills and behaviours to ensure effective establishment, employment in or management of entrepreneurial and innovative activities regardless of organisational context.

Contact hours are 1 hour lecture, 2 hour tutorial (3 hours) for 13 weeks.
Prerequisites: BUSS 202 Business Planning and Finance
Assessment: Essay-30%, Presentation on an entrepreneurial/ innovative fashion business -20%, Group project-50%

MERC307 SUPPLY CHAIN MANAGEMENT 307 6.0

This subject covers the external and international environment relating to the sourcing, transporting and distribution of fashion products efficiently in the retail market. The subject examines the concepts and principles of the retail supply chain together with the application of analysis methods to improve performance. Inventory management, international transportation and software tracking systems are addressed. Corporate social responsibility, ethics and sustainability in a global context are examined.

Contact hours are 1 hour lecture, 2 hour tutorial (3 hours) for 13 weeks.

Prerequisites: NIL
Assessment: Essay-30%, International fashion supply chain case study-30%, Exam-40%

DIGM304 FASHION MERCHANDISING PROJECT 1 304 6.0

This subject is the first of two that requires students to scope, plan, present and manage the development of a comprehensive fashion merchandising solution. In this subject students respond to an authentic industry brief to develop a proposal for a fashion merchandising solution incorporating established, digital, mobile and social media technologies. A project plan supporting the proposed merchandising solution is developed and documented.

Students develop skills in defining and researching a fashion retail market, effective business decision-making, project management, critical analysis and problem solving and presenting a proposal to a panel.

Contact hours are 1 hour lecture, 2 hour tutorial (3 hours)for 13 weeks.
Prerequisites: 108 Social Media marketing 201 Fashion Range Development 207 Visual Merchandising 208 Website Design and application
Assessment: Fashion brand research report-15%, Project range and marketing plan-35%, Portfolio-15% Project pitch-35%

FASH305 WORKPLACE INTERNSHIP 2 305 6.0

In this subject students undertake a fashion merchandising internship with a fashion firm. They carry out and review the activities planned in Workplace Internship 1. Students use action learning and reflective practice to engage with and apply the theory and principles encountered throughout the course. The internship is an opportunity to observe, gain and critically assess new skills and knowledge, reflect on the implications for the future and refine career goals and directions accordingly.

Contact hours are 2 hour tutorial for 4 weeks or online.
Prerequisites: 301 Workplace Internship 1
Assessment: E-Portfolio-30%, Industry project- 40%, Digital career profile-30%,

FASH101 DESIGN PRINCIPLES 101 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

MERC103 FASHION THEORY, HISTORY AND CULTURE 103 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

BUSN104 PRESENTATION AND MARKETING 104 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

MERC107 RETAIL BUYING 107 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

MERC203 MERCHANDISING MATHS 203 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

BUSS206 MANAGING PRODUCTION FLOW 206 6.0

There is currently no description entered for this unit.
Prerequisites:
Assessment:

ISTU306 THE GLOBAL MARKET 306 6.0

This is an Elective subject. This subject will develop a practical understanding of economic concepts related to the fashion retail industry, including opportunity costs, why countries trade, scarcity and demand and supply. It will equip students with the ability to understand why organisations and consumers behave in a certain way, and why governments sometimes intervene in the economy.

Contact hours are 1 hour lecture, 2 hour tutorial (3 hours) for 13 weeks.
Prerequisites: NIL
Assessment: Case study report-60%, Exam-40%


Last updated: December 6, 2018 01:10pm